Fabulous Saving
Fabulous Saving
0

There are 0 item(s) in your cart. ×

You have no items in your shopping cart.

' Hermawan Kartajaya 'Found 2 Related Products
Filtered By
author
By 菲利浦.科特勒
◎ 行銷大師菲利浦.科特勒最新力作! ◎ 針對後疫情時代的全新行銷思維 ◎ 特別收錄:科特勒對台積電營運未來的剖析 大數據、MarTech、虛實整合、AI、疫情讓行銷模型急遽轉變! 行銷世界的VUCA時代真正降臨,行銷經理人與企業面臨的是,一個變動性(Volatility)、不確定性(Uncertainty)、複雜性(Complexity)和模糊性(Ambiguity)不斷變遷的環境。然而, Learn More
USUAL: RM73.90

NOW: RM 73.90 (-0%)

MEMBER: RM 59.00 (-20%)

By Philip Kotler , Hermawan Kartajaya , Hooi Den Huan , Jacky Mussry
An eye-opening discussion of the future of marketing, from four of the leading minds in the field In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the “Father of Modern Marketing,” Professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing sector’s brightest minds explore the increasingly essential initiative to build new capabi Learn More
USUAL: RM98.78

NOW: RM 98.78 (-0%)

MEMBER: RM 88.90 (-10%)

2 Item(s)

*

Back to Top