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Welcome to www.popularonline.com.my website (the "Site"). Popular Book Co. (Malaysia) Sdn. Bhd. Registration No. 198401001304 (113825-W) and/or its affiliates (collectively referred as “POPULAR”), a company incorporated in Malaysia and having its registered address at 8, Jalan 7/118b, Desa Tun Razak, 56000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur provides the content and services available on the Site to you subject to the following terms and conditions (“Terms and Conditions”). By accessing or using the Site, you acknowledge that you have read, understood, and agreed, without limitation or qualification, to be bound by these Terms & Conditions which include our Privacy Policy.

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Tingkatan 1 Good Grammar Guide Book 1

By Publisher:Ilmu Bakti Publication Date:2023-01-04

GOOD GRAMMAR GUIDE 1-5 The Good Grammar Guide series is a rich source of reference and practical material for both primary and secondary students. These books are specially written to help students understand and learn the basics of grammar and build a strong foundation of the English language so that they may use it confidently in both formal and informal situations. Learn More

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Tingkatan 2 Good Grammar Guide Book 2

By Publisher:Ilmu Bakti Publication Date:2023-01-04

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Tingkatan 3 Good Grammar Guide Book 3

By Publisher:Ilmu Bakti Publication Date:2023-01-04

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Tingkatan 4 Good Grammar Guide Book 4

By Publisher:Ilmu Bakti Publication Date:2023-01-04

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Tingkatan 5 Good Grammar Guide Book 5

By Publisher:Ilmu Bakti Publication Date:2023-01-04

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To Paradise (PB)

By Hanya Yanagihara Publisher:Random House USA Inc Publication Date:2023-01-03

#1 NEW YORK TIMES BEST SELLER • From the award-winning, best-selling author of the classic A Little Life—a bold, brilliant novel spanning three centuries and three different versions of the American experiment, about lovers, family, loss and the elusive promise of utopia. To Paradise is a fin de siècle novel of marvelous literary effect, but above all it is a work of emotional genius. The great power of this remarkable novel is driven by Yanagihara’s understanding of Learn More

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Song of Silver, Flame Like Night

By Amélie Wen Zhao Publisher:Harper Collins UK Publication Date:2023-01-03

In a a fallen kingdom, one girl carries the key to discovering the secrets of her nation's past – and unleashing the demons that sleep at its heart. An epic new fantasy duology inspired by Chinese mythology. Once, Lan had a different name. Now, she goes by the one the Elantian colonizers gave her when they invaded her kingdom, killed her mother, and outlawed her people’s magic. She spends her nights as a songgirl in Haak’gong, a city transformed by the conquerors, and Learn More

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SPM Success Plus Additional Mathematics

By Publisher:EPH Publishing Publication Date:2023-01-03

Success Plus SPM is a series of comprehensive, effective revision guides based on the new Kurikulum Standard Sekolah Menengah (KSSM). Success Additional Mathematics SPM provides in-depth coverage of the learning standards outlined in the Forms 4 and 5 Dokumen Standard Kurikulum dan Pentaksiran (DSKP) and contains special features which have been carefully designed to enhance students’ understanding of each topic. Targeted SPM elements are integrated in the books to prepare Learn More

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SPM Success Plus Biology

By Publisher:EPH Publishing Publication Date:2023-01-03

Success Plus SPM is a series of comprehensive, effective revision guides based on the new Kurikulum Standard Sekolah Menengah (KSSM). Success Biology SPM provides in-depth coverage of the learning standards outlined in the Forms 4 and 5 Dokumen Standard Kurikulum dan Pentaksiran (DSKP) and contains special features which have been carefully designed to enhance students’ understanding of each topic. Targeted SPM elements are integrated in the books to preprare students to ac Learn More

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Finish What You Start

By Peter Hollins Publisher:AcePremier Publication Date:2023-01-03

Practical tactics to grow your willpower, stop procrastination, focus like a laser, and achieve whatever you set your mind to.Following through and finishing what you start- more valuable skills than you realize. They are a combination of traits that enables you to create the life you want - without having to compromise or wait. The alternative is a status quo that you’re stuck in.Is your life a series of unfinished tasks and intentions? That stops now.Finish What You Start Learn More

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You Deserve This Sh!t: Get Unstuck, Find Your Path, and Become the Best Version of Yourself

By Jordan Tarver Publisher:AcePremier Publication Date:2023-01-03

Are you feeling lost, stuck, or confused? You may need a roadmap for the journey from where you are now to becoming the best version of yourself. In this authentic self-help book, Jordan Tarver, introspective author and world traveler, guides you on a journey of self-discovery. A close call with death at the age of 19 and a soul-searching solo backpacking trip at 21 taught Jordan how to live. Since then, he's dedicated himself to living a life infused with meaning and empowe Learn More

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Mini Habits: Smaller Habits, Bigger Results

By Stephen Guise Publisher:AcePremier Publication Date:2023-01-03

Lasting Change for Early Quitters, Burnouts, the Unmotivated, and Everyone Else Too When I decided to start exercising consistently 10 years ago, this is what actually happened: I tried "getting motivated." It worked sometimes. I tried setting audacious big goals. I almost always failed them. I tried to make changes last. They didn't. Like most people who try to change and fail, I assumed that I was the problem. Then one afternoon—after another failed attempt to get motiv Learn More

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The Momentum Sales Model: How to achieve success in sales, exceed targets and generate explosive growth

By Tim Castle Publisher:Known Publishing Publication Date:2023-01-02

ARE YOUR SALES PLATEAUING? STRUGGLING TO FIND YOUR RHYTHM? DO SALES COME ONE MONTH AND DISAPPEAR THE NEXT? THE MOMENTUM SALES MODEL IS A PROVEN SYSTEM FOR EXPLOSIVE SALES GROWTH THAT YOU CAN TAKE ANYWHERE. Whether you’re in sales or an entrepreneur, I’ve been where you are, staring at a target, wondering how on earth I am going to hit it based on the current pipeline, state of the product and lack of new business leads. That was, until I learned how to create momentum. Learn More

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How to Talk So Little Kids will Listen: A Survival Guide to Life with Children Ages 2-7

By Joanna Faber Publisher:Bonnier Publication Date:2023-01-02

How do you respond to the toddler who won't brush his teeth? The five-year old who pinches the baby? The child who throws everything she can reach? Well, parenting experts Joanna Faber and Julie King have the answers, and are here to help. Part of the internationally bestselling How to Talk... parenting series, this user-friendly guide gives insights and tried-and-tested strategies to navigate the everyday challenges of life with children ages 2-7, showing you how to put the Learn More

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You Are Amazing Than You Think

By Aisyah Hijanah Publisher:Aisyah Hijanah Publication Date:2023-01-01

Have you ever wondered why you can’t achieve your dreams while some people can easily achieve theirs? This book will help you understand yourself better instead of comparing yourselves to other people. At the same time you’ll get guidance to acknowledge about business, studies and especially how to manage your time in these 3 areas at the same time (business, family & study). This will eventually help students who would love doing business during studying, at the same t Learn More

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TAHUN 1-3 FUN WITH GRAMMAR

By Publisher:ILMU BAKTI Publication Date:2023-01-01

This book is a rich source of reference and practical material on English Grammar. It is specially written to help pupils understand and learn grammar in an effective way. A good mastery of grammar will help pupils to further build and strenghten their foundation in the English language. The various types of exercises enable pupils to evaluate their competency in the English language and prepare them in future enhancement on English language learning. Learn More

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Lee Sook Ching's Taste of Malaysia

By Lee Sook Ching Publisher:Marshall Cavendish Publication Date:2023-01-01

Recreate authentic Southeast Asian dishes at home with this treasury of recipes from well-loved home economics teacher, Lee Sook Ching. With an extensive spread of Chinese, Malay and Indian recipes, this gem of a cookbook will provide you with endless ideas for whipping up delicious meals and snacks. Never wonder what to cook again with choices such as: • sweet sour spareribs • Chinese beef steak • duck stewed with ginger • five spice chicken • egg and fish roll • Learn More

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HANDLING HARDCORE CUSTOMERS

By Steven F. Coyle Publisher:STEVEN F. COYLE Publication Date:2023-01-01

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Cambridge International AS/A Level Chemistry Study and Revision Guide Third Edition

By Publisher:Hodder Education Publication Date:2022-12-23

Stretch yourself to achieve the highest grades, with structured syllabus coverage, varied exam-style questions and annotated sample answers, to help you to build the essential skill set for exam success. - Benefit from expert advice and tips on skills and knowledge from experienced subject authors - Effectively manage your revision with a brand-new introduction that clearly outlines what is expected from you in the exam - Keep track of your own progress with a handy revision Learn More

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Heaven

By Mieko Kawakami Publisher:Pan MacMillan Publication Date:2022-12-05

From the bestselling author of Breasts and Eggs and international literary sensation Mieko Kawakami, comes a sharp and illuminating novel about a fourteen-year-old boy subjected to relentless bullying. In Heaven, a fourteen-year old boy is tormented for having a lazy eye. Instead of resisting, he chooses to suffer in silence. The only person who understands what he is going through is a female classmate, Kojima, who experiences similar treatment at the hands of her bullies. Learn More

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Break the Internet : the power of online influencers

By Olivia Yallop Publisher:SCRIBE Publication Date:2022-12-05

In the attention economy, online influencers are an emerging class of power brokers. How can you harness their potential? Break the Internet takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today's world in which YouTube, Instagram, and TikTok dominate. Digital strategist Olivia Yallop goes undercover amongst content creators to understand how online personas are built, uncovering what it is really Learn More

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User Tested : How the World's Top Companies Use Human Insight to Create Great Experiences

By Janelle Estes & Andy MacMillan Publisher:John Wiley & Sons Inc Publication Date:2022-12-04

An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our lives-and businesses-it's understandable to feel like you're drowning in data. There's a dashboard or chart for just about everything, but data alone can't help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you exp Learn More

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The Young Scientists Collectors' Set 2022 (Level 2)

By Leong Sheng Ying , Tan Bee Lim , Ng Shu Yih , Lu Mei Kei Publisher:The Young Scientists Publication Date:2022-12-01

Issue #213 to Issue #221 (10 magazines) The Level 2 Collection Set reveals the wonders of Upper Block Science Syllabus by creating stories in comic format to assist pupils in understanding the Science concepts better. The pack also comes with 10 PSLE format worksheets with accompanying answers sheets to enable the students to work on the progress of their understanding of the material covered. Learn More

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The Young Scientists Collectors' Set 2022 (Level 4)

By Leong Sheng Ying , Ng Shu Yih , Beh Chee Hou Publisher:The Young Scientists Publication Date:2022-12-01

Issue #81 to Issue #89 (10 magazines) The Young Scientists Level 4 is specially designed and written for upper primary pupils and lower secondary students. The topics of the magazine aim to expose readers to more in-depth understanding of the themes of Diversity, Models, Systems and Interactions while maintaining the fun and exciting comic style which is the trademark of The Young Scientists magazine. Learn More

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Simply The Brain

By DK Publisher:Dorling Kindersley Ltd Publication Date:2022-12-01

The human brain is a most remarkable organ, but how well do we really understand the way it works? What is a brain and what is the mind? Do you only use 10% of your brain? Why do some people hear colour? If you find yourself seeking the answers to these questions and many more, then Simply The Brain may be the book for you! Simply The Brain explores everything that goes on in the brain when you think, feel, and perceive the world around you. If you're seeking a guide that b Learn More

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Stories We Don't Tell

By Hun Ming Kwang Publisher: Penguin Random House Sea Publication Date:2022-11-30

Stories We Don't Tell consists of a series of heartfelt and moving repositories of conversations with people who have lived experiences of mental health challenges. These candid talks revealed not just the challenges these individuals faced, but the immense amount of courage and strength and self-love they carried throughout their mental health journey. While the mental health conversation was elevated in 2020, people have always been navigating mental health issues, whether Learn More

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Two Wrongs Make a Right

By Chloe Liese Publisher:Little, Brown Book Group Publication Date:2022-11-22

The perfect romcom: a stunning mix of hilarious tropes, swoony romance and lovable, relatable characters. A must read for every romance lover!' Ali Hazelwood Opposites become allies to fool their matchmaking friends in this swoony reimagining of Shakespeare's beloved comedy, Much Ado About Nothing. Jamie Westenberg and Bea Wilmot have nothing in common except a meet-disaster and the mutual understanding that they couldn't be more wrong for each other. But when the people cl Learn More

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Seeing the Unseen: Behind Chinese Tech Giants' Global Venturing

By Guoli Chen Publisher: John Wiley & Sons Inc Publication Date:2022-11-15

Meet the overnight tech success stories of China's globalizing business landscape In the last few years, we have seen a meteoric rise of Chinese tech companies across the world. Alibaba stock price movements unnerved investors globally, venture capitalists searched for the next Meituan or Pinduoduo in Southeast Asia and Latin America, and of course, Tik Tok, the most popular content platform in the world today, originated from China. The founders of such companies are typical Learn More

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Prediction Machines : The Simple Economics of Artificial Intelligence, Updated and Expanded

By Ajay Agrawal Publisher:Harvard Business Review Press Publication Date:2022-11-15

Named one of "The five best books to understand AI" by The Economist The impact AI will have is profound, but the economic framework for understanding it is surprisingly simple. Artificial intelligence seems to do the impossible, magically bringing machines to life-driving cars, trading stocks, and teaching children. But facing the sea change that AI brings can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a Learn More

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Learn to Sign with Your Baby

By Cecilia S. Grugan Publisher:Zeitgeist Publication Date:2022-11-08

Communicate, connect, and bond with your baby with 50 essential, easy-to-learn ASL signs. Your baby is crying. Are they hungry or are they tired? With 50 practical ASL signs that cover a child's day, Learn to Sign with Your Baby will help you better understand your child and help them communicate with you. Author Cecilia S. Grugan, a Deaf parent, gives you detailed instructions and tips for how to master each sign, as well as helpful advice and fun activities for incorporati Learn More

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To Paradise

By Hanya Yanagihara Publisher:Doubleday Publication Date:2022-11-01

From the author of the classic A Little Life—a bold, brilliant novel spanning three centuries and three different versions of the American experiment, about lovers, family, loss and the elusive promise of utopia. In an alternate version of 1893 America, New York is part of the Free States, where people may live and love whomever they please (or so it seems). The fragile young scion of a distinguished family resists betrothal to a worthy suitor, drawn to a charming music te Learn More

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Plants vs Zombies: Science Comic: Famous Scientists: Who Invented the First Aeroplane?

By Xiao Jiangnan Publisher:G.Apple Studio Sdn Bhd Publication Date:2022-11-01

Scientists invented various inventions to benefit the people and promoted continuous economic progress of the society. So how can we become scientists? Who discovered the various categories of science that we learn today? Why are there many scientific terms that are derived from the names of people? What kind of spirit and qualities do we need in order to attain the achievements in the field of science? This book introduces about 50 ancient and modern Chinese and foreign sci Learn More

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Edible Economics: A Hungry Economist Explains the World

By Ha-Joon Chang Publisher:Allen lane Publication Date:2022-11-01

Economic thinking - about climate change, immigration, austerity, automation and much more - in its most digestible form For decades, a single free market philosophy has dominated global economics. But this is bland and unhealthy - like British food in the 1980s, when bestselling author and Cambridge economist Ha-Joon Chang first arrived in the UK from South Korea. Just as eating a wide range of cuisines contributes to a balanced diet, so too is it essential we listen to a v Learn More

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Business Model You: The One-Page Way To Reinvent Your Work At Any Life Stage 2Nd Edition

By Timothy Clark Publisher:WILEY Publication Date:2022-11-01

GLOBAL HIT•Finally, a book that shows you how to replace career uncertainty with career confidence, step-by-step Before they make important decisions, entrepreneurs, scientists, and other professionals maximize results and minimize risk by testing future scenarios using models. Now you, too, can use models to test career decisions: with the single-page visual method that's already helping hundreds of thousands of professionals worldwide. Careers were complicated enough be Learn More

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The Age of AI And Our Human Future

By Henry A Kissinger , Eric Schmidt , Daniel Huttenlocher Publisher:Back Bay Book Publication Date:2022-11-01

Three of the world’s most accomplished and deep thinkers come together to explore Artificial Intelligence (AI) and the way it is transforming human society—and what this technology means for us all. Generative AI is filling the internet with false information. Artists, writers, and many other professionals are in fear of their jobs. AI is discovering new medicines, running military drones, and transforming the world around us—yet we do not understand the decisions it m Learn More

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Ideaflow : The Only Business Metric That Matters

By Jeremy Utley Publisher:Portfolio US Publication Date:2022-10-25

Teams succeed to the degree that there is a free flow of ideas. Read this book to learn how to bring out the best in others--and in yourself." -- Scott Galloway, bestselling author of The Four and Post Corona Ideaflow: the number of ideas you or your team can generate in a set amount of time We all want great ideas, but few actually understand how they're born. Innovation doesn't come from a sprint or a hackathon--it's a result of maximizing ideaflow. Jeremy Utley and Perr Learn More

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The Leader's Guide to Unconscious Bias : How to Reframe Bias, Cultivate Connection, and Create High-Performing Teams

By Pamela Fuller Publisher:SIMON & SCHUSTER Publication Date:2022-10-25

A "profound" (Cynt Marshall, CEO of the Dallas Mavericks), timely, must-have guide to understanding and overcoming bias in the workplace from the experts at FranklinCovey. Unconscious bias affects everyone. It can look like the disappointment of an HR professional when a candidate for a new position asks about maternity leave. It can look like preferring the application of an Ivy League graduate over one from a state school. It can look like assuming a man is more entitled t Learn More

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Up for the Fight : How to Advocate for Yourself as You Battle Cancer-from a Five-Time Survivor

By Bill C. Potts Publisher:PAGE TWO BOOKS, INC. Publication Date:2022-10-25

The essential guide to navigating your cancer journey--from a five-time survivor Every year, 18 million people worldwide are diagnosed with cancer. If you, or your loved one, is one of them, you know exactly how overwhelming, scary, and confusing it is to navigate the journey through diagnosis, treatment, prognoses, and all their accompanying emotions. Entrepreneur, business leader, IRONMAN triathlete, and five-time cancer survivor Bill C. Potts has waged a 20-year battle Learn More

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The Long Covid Handbook

By Gez Medinger Publisher:Cornerstone Press Publication Date:2022-10-20

Written by the world's leading immunologist Professor Danny Altmann and expert patient Gez Medinger, The Long Covid Handbook translates cutting-edge science, patient-led research and practical guidance with clarity. This book will equip you with expert information and advice on: - Long Covid's 200 symptoms, which include fatigue, brain fog, breathlessness and more - Tips for recovery - Which treatments are most effective and why - Who is most susceptible to the condition and Learn More

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Dopamine Nation

By Dr. Anna Lembke Publisher:Dutton Publication Date:2022-10-18

INSTANT NEW YORK TIMES and LOS ANGELES TIMES BESTSELLER “Brilliant . . . riveting, scary, cogent, and cleverly argued.”—Beth Macy, author of Dopesick, as heard on Fresh Air This book is about pleasure. It’s also about pain. Most important, it’s about how to find the delicate balance between the two, and why now more than ever finding balance is essential. We’re living in a time of unprecedented access to high-reward, high-dopamine stimuli: drugs, food, news, gamb Learn More

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Visual Thinking: The Hidden Gifts Of People Who Think In Pictures, Patterns, And Abstractions

By Temple Grandin Publisher:Riverhead Books Publication Date:2022-10-11

ABOUT VISUAL THINKING “A powerful and provocative testament to the diverse coalition of minds we’ll need to face the mounting challenges of the twenty-first century.” —Steve Silberman “An absolute eye-opener.” —Frans de Waal A landmark book that reveals, celebrates, and advocates for the special minds and contributions of visual thinkers A quarter of a century after her memoir, Thinking in Pictures, forever changed how the world understood autism, Temple Gran Learn More

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She and Her Cat

By Makoto Shinkai , Naruki Nagakawa Publisher:Doubleday Publication Date:2022-10-06

For fans of THE TRAVELLING CAT CHRONICLES and translated by Ginny Tapley Takemori, translator of CONVENIENCE STORE WOMAN, a tender and mesmerizing story about kindness, community and the wonder of life On the outskirts of Tokyo, in a neighbourhood crossed by a commuter railway, local cats weave their way through the lives and homes of their owners as they navigate difficult times. A cat named Chobi sends silent messages of courage to a young woman, willing her to end a falt Learn More

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How the World Really Works : A Scientist's Guide to Our Past, Present and Future

By Vaclav Smil Publisher:Penguin UK Publication Date:2022-10-06

We have never had so much information at our fingertips and yet most of us don't know how the world really works. This book explains seven of the most fundamental realities governing our survival and prosperity. From energy and food production, through our material world and its globalization, to risks, our environment and its future, How the World Really Works offers a much-needed reality check - because before we can tackle problems effectively, we must understand the facts Learn More

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The Digital Mindset : What It Really Takes to Thrive in the Age of Data, Algorithms, and AI

By Paul Leonardi Publisher:Times Publication Date:2022-10-05

The pressure to "be digital" has never been greater, but you can meet the challenge. The digital revolution is here, changing how work gets done, how industries are structured, and how people from all walks of life work, behave, and relate to each other. To thrive in a world driven by data and powered by algorithms, we must learn to see, think, and act in new ways. We need to develop a digital mindset. But what does that mean? Some fear it means that we all need to become t Learn More

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Book 1 Exploring Grammar Step by Step

By Publisher:PRAXIS Publication Date:2022-10-01

Exploring Grammar is a series of multi-level English grammar workbooks for young learners. The series combines informative content that strongly focuses on grammar and vocabulary within an easy-to-understand structure. Each of the workbooks is written to suit the learning needs of a specific age group and ability range. From the early level to the upper level, language skills are developed and practised through clear vocabulary and point-by-point grammar presentations as well Learn More

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Book 2 Exploring Grammar Step by Step

By Publisher:PRAXIS Publication Date:2022-10-01

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Book 3 Exploring Grammar Step by Step

By Publisher:PRAXIS Publication Date:2022-10-01

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Book 4 Exploring Grammar Step by Step

By Publisher:PRAXIS Publication Date:2022-10-01

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Stop Overthinking

By Nick Trenton Publisher:AcePremier.com Sdn Bhd Publication Date:2022-10-01

Overcome negative thought patterns, reduce stress, and live a worry-free life. Overthinking is the biggest cause of unhappiness. Don’t get stuck in a never-ending thought loop. Stay present and keep your mind off things that don’t matter, and never will. Break free of your self-imposed mental prison. Stop Overthinking is a book that understands where you’ve been through,the exhausting situation you’ve put yourself into, and how you lose your mind in the trap of Learn More

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Tingkatan 1 Grammar Practice

By Publisher:Ilmu Bakti Publication Date:2022-10-01

The Grammar Practice series is specially written to help students understand and learn the basics of grammar. It can also help students build a strong foundation of the English language so that they may use it confidently in both formal and informal situations. Special features of this book: - Clear and concise grammar notes - Variety of exercises - 2 sets of Grammar Assessments Learn More

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Tingkatan 2 Grammar Practice

By Publisher:Ilmu Bakti Publication Date:2022-10-01

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Tingkatan 3 Grammar Practice

By Publisher:Ilmu Bakti Publication Date:2022-10-01

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Cambridge IGCSE™ Physics Student Book

By Publisher:Marshall Cavendish Education Publication Date:2022-10-01

Marshall Cavendish Education Cambridge IGCSE™ Physics, Chemistry and Biology are comprehensive two-year programmes designed to support learners with their study of the Cambridge IGCSE and IGCSE (9-1) Physics (0625/0972), Chemistry (0620/0971) and Biology (0610/0970) syllabuses. Developed based on robust research, these series bring Science learning to life by focusing on real-life examples to which learners can relate. They are designed to excite and engage learners to be c Learn More

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Cambridge IGCSE™ Chemistry Student Book

By Publisher:Marshall Cavendish Education Publication Date:2022-10-01

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Cambridge IGCSE™ Biology Student Book

By Publisher:Marshall Cavendish Education Publication Date:2022-10-01

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365 Encouraging Prayers For Girls

By Jean Fischer Publisher:Barbour Books Publication Date:2022-09-30

The all-powerful God we serve is interested in what we have to say! . . . And this lovely prayer book, for your girls ages 8 to 12, will resonate with their young hearts. Every page includes a prayer for morning and evening--touching on topics like grace, blessings, joy, serving, patience, love, and more--alongside related, easy-to-understand scripture selections. 365 Encouraging Prayers for Girls: Morning & Evening will encourage readers to spend regular time in conversatio Learn More

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Decoded 2nd Edition - The Science Behind Why We Buy

By P Barden Publisher:John Wiley & Sons Inc Publication Date:2022-09-29

A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organization If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketin Learn More

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China After Mao: The Rise of a Superpower

By Frank Dikoetter Publisher:Bloomsbury Publishing PLC Publication Date:2022-09-29

A leading historian of modern China. He is a rare scholar, adept in both Russian and Chinese . . . Combined with this linguistic skill, Dikoetter has a writer's gift' EVENING STANDARD From the Samuel Johnson Prize-winning author of Mao's Great Famine, a timely and compelling account of China in the wake of Chairman Mao In China After Mao, award-winning historian Frank Dikoetter explores how the People's Republic of China was transformed from a backwater economy in the 1970s Learn More

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PELANGI Cambridge IGCSE Mathematics Core & Extended

By Publisher:Dickens Publication Date:2022-09-28

- An effective combination of notes, tips, worked examples & concept maps to help develop an in-depth understanding of mathematical concepts. '- Ample exercises in the form of carefully formulated tests, quizzes and topical practices to further enhance students’ understanding and ability to apply the mathematical concepts that they have learnt. '- Online exam questions and specimen are provided to help students familiarise themselves with the exam format and requirements Learn More

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Digital Operating Model : The Future of Business

By Rajesh Sinha Publisher: John Wiley & Sons Inc Publication Date:2022-09-27

Build your company's next-generation growth strategy by using emerging technologies to disrupt your field and energize your business In Digital Operating Model: The Future of Business, digital strategist and execution expert Rajesh Sinha delivers a robust and practical operating blueprint for digital transformation. Applicable to any industry, any size company, this playbook helps executives, professionals, managers, founders, owners, and other business leaders understand th Learn More

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