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' Sales marketing '找到 129 件相关商品
作者 Radek Sali , Bernadette Schwerdt
Discover the strategies and secrets behind a billion-dollar Australian success story In How to Build a Billion-Dollar Business, former Swisse CEO Radek Sali unpacks how his unique approach to product, people, and branding took Swisse Wellness from an Australian favourite to a blockbuster brand that sold for $2.1 billion. At the heart of How to Build a Billion-Dollar Business is Radek’s passion for finding purpose in work. This book shares inspiring real-world strategies, 了解更多
原价 RM 110.40

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作者 MJ DeMarco
Build A Business That Goes Beyond Paying Bills—It Changes Your Life. Life. Liberty. And the Pursuit of Entrepreneurship. It is waking up in the morning and pinching yourself black-and-blue that OMG, this is my life, and it is freaking awesome. You live in your dream house, but there's no mortgage. No alarm clock, no boss, no bills. No claims on the day's time other than what you choose. It is making more money before breakfast than you made for an entire week at your last 了解更多
原价 RM 79.90

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作者 Marcel Link
The complete guide to building the mindset, knowledge, and skills of a professional options trader. If you’re a day trader or a sophisticated individual investor, you can move to the next level trading options as a full-time gig―and make a profit! Professional options trader Marcel Link argues that the most successful traders are the ones who treat trading like a business. It’s how he turned trading into a full-time job, and he shares all his secrets with you. In The 了解更多
原价 RM 132.00

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作者 Matthew Pollard , Derek Lewis
Sales is a skill just like any other, which anyone can learn and master--including the introvert who is more comfortable alone than in the sales field. As with any type of success, it’s all about learning how to leverage your natural strengths. Extroverts are rarely short on words, and their conversations and pitches never feel sales-y to them. The world of sales just comes naturally to the extrovert. However, introverts aren’t comfortable with traditional tactics like a 了解更多
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作者 Philip Kotler
Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technology to address customers’ needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer beha 了解更多
原价 RM 105.35

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作者 Christopher R. Manske
A Wall Street insider draws back the curtain on how financial firms take advantage of individual investors―and delivers the information and insights you need to turn the tables Nationwide brokerage firms have perfected the secrets for how to legally fool the rest of us into giving them our hard-earned money. Written by a renowned leader and financial reform advocate who has seen every trick in the book firsthand, Outsmart the Money Magicians reveals how biased the financi 了解更多
原价 RM 95.00

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作者 羅傑.杜利
行銷只能在當下的一瞬間成功!   努力推銷≠銷售翻倍;投放更多廣告≠獲得更多青睞   當人們專注的時間愈來愈少,你該怎麼推銷自己的產品?   你知道嗎?當你努力向他人介紹產品時,對方的大腦早就做好決定了!   人類95%的想法、情緒,都是在無意識下發生的,   最厲害的行銷,就是激發這95%的潛意識,讓顧客為你推出的產品買單   了解更多
原价 RM 80.10

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作者 Vivek Iyyani
Are you tired of struggling to connect with the largest and most influential generation of consumers? Do you want to learn how to capture the attention of millennials and build lasting brand loyalty? The business world is changing, and it’s all thanks to the impact of millennials-the fastest-growing generation of consumers and trendsetters. If you want to stay ahead of the curve and thrive in this evolving landscape, you need to understand and engage with them. That’s whe 了解更多
原价 RM 74.95

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作者
Otonari ni Ginga 邻人似银河 JAP/ENG (E / C) Ichirou Kuga has suddenly found himself taking on the responsibility of caring for his two younger siblings after their father's untimely death. To make ends meet, Ichirou rents out rooms in the apartment complex he inherited and works full-time as a shoujo manga artist. However, his manga sales are low, his assistants have recently left, and deadlines are fast approaching. As stress threatens to overtake Ichirou, salvation 了解更多
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作者 Barry Meier 
From the Pulitzer Prize–winning New York Times reporter who first exposed the roots of the opioid epidemic and the secretive world of the Sackler family behind Purdue Pharma, Pain Killer is the celebrated landmark story of corporate greed and government negligence that inspired an upcoming Netflix series. “This is the book that started it all. Barry Meier is a heroic reporter and Pain Killer is a muckraking classic.”—Patrick Radden Keefe, author of Empire of Pain 了解更多
原价 RM 89.95

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作者 Guy Hart-Davis
Unlock the full capabilities of ChatGPT at work, at home, and in your day-to-day By now, you’ve heard of ChatGPT and its incredible potential. You may even have tried to use it a few times just to see it in action for yourself. But have you ever wondered what ChatGPT is truly capable of? Killer ChatGPT Prompts: Harness the Power of AI for Success and Profit will show you the true power of Large Language Models (LLMs) like ChatGPT. In the book, veteran IT educator and trus 了解更多
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作者 Neil Dagger
This is the definitive guide on how to make money quickly and easily with ChatGPT (Updated for GPT-4) By following this step-by-step guide you will be able to: ✔ Create passive income sources that keep on giving - in minutes. ✔ Impress your customers by getting their projects finished extremely fast with high quality (with zero effort!) ✔ Research, create and promote engaging content effortlessly. ✔ Get time back to focus on what really matters. We currently live 了解更多
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作者 Jonathan Quek
The world is constantly evolving, and so are the rules of entrepreneurship and leadership. As a business owner, it’s crucial to adapt to the new rules to stay ahead of the competition and succeed in today’s rapidly changing business world. From building a winning sales team, to building an omni channel marketing strategy, to creating a culture of curiosity and experimentation, “Rules Have Changed” offers valuable insights and strategies to help you thrive in the new e 了解更多
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作者 Jessica S. Olson
Isda does not exist. At least not beyond the opulent walls of the opera house. Cast into a well at birth for being one of the magical few who can manipulate memories when people sing, she was saved by Cyril, the opera house’s owner. Since that day, he has given her sanctuary from the murderous world outside. All he asks in return is that she use her power to keep ticket sales high–and that she stay out of sight. For if anyone discovers she survived, Isda and Cyril would 了解更多
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作者 Philip Kotler , Hermawan Kartajaya , Hooi Den Huan , Jacky Mussry
An eye-opening discussion of the future of marketing, from four of the leading minds in the field In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the “Father of Modern Marketing,” Professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing sector’s brightest minds explore the increasingly essential initiative to build new capabi 了解更多
原价 RM 105.35

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作者 Isis Bradford
Skyrocket Your Business with Social Media Branding "As a next-generation leader and trusted voice in the digital arena, Isis Bradford provides the blueprint to take your brand from the ground floor all the way to the top.” —Pauleanna Reid, founder of WritersBlok and nationally published journalist Skyrocket Your Business with Social Media Branding guides you on how to start and build your brand and business. Through social media branding and selling digital products, you 了解更多
原价 RM 93.95

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作者 Joe Pulizzi , Brian Piper
From the “godfather of content marketing”―this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3 When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach―which includes everything from blogging to YouTube videos to social media―is the core of most organizations’ marketing 了解更多
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作者 Nafisa Bakkar
How do I start a business on a budget? How do I find my first 100 customers and make my first £100k? How do I build a network and get my business noticed? Whether you want to transform a fledgling side-hustle into a full-time endeavour or simply have an idea that’s keeping you up at night, this is the ultimate blueprint for building your own business. With no network, no capital and no previous experience, Nafisa built her business from scratch and has helped hundreds o 了解更多
原价 RM 88.00

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作者 Nigel P. Daly
數位履歷躍升新時代求職利器 你應具備以下新觀念 --熟悉履歷特有語言 --連結社群拓展人脈 --自我行銷無遠弗屆 本書特色   ★外商企業 ★全球人脈 ★跨國團隊   提高個人優勢能見度,理想職缺自動找上門!   企業人資在篩選面試者時,對應徵者的第一印象取決於其履歷內容是否夠吸睛!   因此想在國際商務領域中找到一份好工作,最重要的 了解更多
原价 RM 64.70

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作者 Derek Borthwick
Would you like to skyrocket your communication skills in your career, personal and intimate life? Would you like to be able to draw people towards you like a magnet? This book is NOT just another communication book and is NOT just a book of tips. This is the ultimate communication system for talking to anybody, anywhere and in any situation. Using the scientific principles of communication and ©POWER2MIND technology, it will have you talking and communicating to anyone wi 了解更多
原价 RM 59.90

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作者 Bill Stinnett
Actionable advice for sales professionals and business owners for growing sales in today’s increasingly virtual marketplace Rapid changes in where and how people live, work, and do business in recent years, have triggered major shifts in how customers shop for and buy virtually everything! Sales and marketing professionals are faced with the harsh reality of rethinking their entire approach to engaging clients in today’s virtual marketplace—or risk quickly becoming i 了解更多
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作者 Tim Castle
ARE YOUR SALES PLATEAUING? STRUGGLING TO FIND YOUR RHYTHM? DO SALES COME ONE MONTH AND DISAPPEAR THE NEXT? THE MOMENTUM SALES MODEL IS A PROVEN SYSTEM FOR EXPLOSIVE SALES GROWTH THAT YOU CAN TAKE ANYWHERE. Whether you’re in sales or an entrepreneur, I’ve been where you are, staring at a target, wondering how on earth I am going to hit it based on the current pipeline, state of the product and lack of new business leads. That was, until I learned how to create momentum. 了解更多
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作者 Janelle Estes & Andy MacMillan
An insightful discussion and practical guide on how to put customers back into the center of your business model With so many digital experiences touching our lives-and businesses-it's understandable to feel like you're drowning in data. There's a dashboard or chart for just about everything, but data alone can't help you understand and empathize with your customers. No amount of it will take you inside their heads, help you see the world through their eyes, or let you exp 了解更多
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作者 Mcmurtry
原价 RM 119.75

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作者 永井孝尚
  總著作累計熱銷100萬冊 《全球MBA必讀50經典》作者 永井孝尚 最新續作!   世界上所有的買賣,都與行銷脫離不了關係。   而,只要你的工作與買賣有關,就該對這50本書「至少有點概念」!   【國外暢銷佳績】   ★日本熱銷十萬冊!亞馬遜書店300則以上5星滿分好評   前IBM行銷經理永井孝尚,嚴選全球MBA菁英必讀50部 【行銷經典】 了解更多
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作者
Ryman's Club 白领羽球部 JAP/ENG (E / C) The world of corporate badminton is not as easy as it seems. Although considered a former child prodigy, Mikoto Shiratori has not been living up to his potential as a badminton player for Mitsuhoshi Bank. Due to a past incident, Mikoto tries to transition from playing doubles to singles; nevertheless, he fails to produce positive results, much to his employer's dismay. After being fired from the bank, Mikoto is recruited by the 了解更多
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作者 P Barden
A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organization If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketin 了解更多
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作者 Lou Diamond
Sometimes, that promising lead turns out to be a bust. That first date doesn't lead to a second. The sales pitch fails to land the client. But what if they could? What if you knew the steps to "set up" each conversation to increase the likelihood that you connect, engage and win? Welcome to Speak Easy. Unlike prohibition-era speakeasies - underground bars with secret knocks, where people spoke quietly to avoid detection - there's no bathtub gin here. But inside these covers 了解更多
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作者 Cynthia Owyoung
Seize the competitive edge, increase innovation, and do right by people through building equity and diversity into your organizational DNA Studies continuously prove that companies with more diversity in their ranks are more innovative, serve expanded marketplaces, and perform better financially; however, most companies have yet to develop and implement effective diversity, equity, and inclusion initiatives-and pressure to succeed is rapidly increasing. All Are Welcome take 了解更多
原价 RM 88.00

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作者 David Hoffeld
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld's 了解更多
原价 RM 84.95

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作者 Robert Bruce Shaw
It's time to leave old paradigms behind and embrace a new intensity and collaboration. Don't settle for the common team; create an Extreme Team! Every manager desires to have great teams around them collaborating together and running with the mission. Unfortunately, most of these teams have been built around decades-old ideas and practices made popular by companies that either no longer exist or haven't been relevant in years. But a new generation of teams has learned to do t 了解更多
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作者 Prashant Kumar
In this new age, marketers, media owners, agencies and content creators tend to struggle with the new realities of marketing. Everything they learnt while they were growing up is being challenged, and seems to be growing irrelevant against the disruptors that they face. Marketing thinking, even in some of the world’s largest organizations, is disconnected from their own ground-level executions. The game has changed. But they are still playing by the rules of the 1990s. They 了解更多
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作者 Mary K. Solomon
WANT TO ENSURE CUSTOMERS STAY LOYAL TO YOUR BRAND, COMPANY AND ORGANIZATION? WANT TO MAKE CUSTOMERS CHOOSE YOU OVER OTHER COMPETITORS? WANT TO RETAIN ALL HAPPY AND SATISFIED CUSTOMERS AS LONG AS YOU WANT? In current market environment, competition has increased significantly. Losing customer to other competitors is the norm. Most Companies and Organizations have own tracking customer data base, thanks to latest technology. Though it's good to have big customer base, ensuring 了解更多
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作者 QuHarrison Terry
The metaverse is here. Are you ready? In The Metaverse Handbook: Innovating for the Internet's Next Tectonic Shift, a duo of experienced tech and culture experts delivers a can't-miss guide to participating in the most promising new technology since the advent of the web. Through dozens of metaverse creator case studies and concise, actionable insights, you'll walk away from this book understanding how to explore and implement the latest metaverse tech emerging from blockcha 了解更多
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作者 林裕峯
銷售冠軍養成攻略,教你打造最強成交力! 從百萬到千萬的銷售絕學 本書教你破除種種銷售阻礙的武功招式, 是銷售冠軍養成SOP手冊,各大企業最佳業務培訓勝經! 教你讓客戶從不認識你到離不開你的成交模式, 成功可複製,萬物皆可賣,不銷而銷自動成交, 達到銷售於無形的最高境界, 練就千萬年薪的超級業務力!   用INCOME問句法,導引客戶消費   了解更多
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作者 Patrick Radden Keefe
This year’s winner of the Goodreads Choice Award for History/Biography, Empire of Pain is an exhaustively researched profile of the Sackler family, the aristocratic American clan that made its fortune making and marketing the painkiller OxyContin. Patrick Radden Keefe is a master of the kind of narrative reporting style that brings novelistic intensity to rigorous nonfiction reporting. Keefe was also nominated for a GCA for his 2018 book, Say Nothing. 了解更多
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作者 Stuart Warner &  Si Hussain
THE KNOWLEDGE AND TOOLS EVERY PROFESSIONAL NEEDS, TO MAKE BETTER FINANCIAL AND BUSINESS DECISIONS. Why this book is different to other finance books: * Quick and easy to use * Spotlights "what you need to know" * Requires no prior finance knowledge * Practical and real-world focus * Written by practitioners No knowledge required The book is purposefully designed to be quick and easy to use with no previous knowledge required to comprehend the concepts. We "tell you what yo 了解更多
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作者 Casey McQuiston
* Instant New York Times and USA Today bestseller * What happens when America's First Son falls in love with the Prince of Wales? Alex Claremont-Diaz is handsome, charismatic, a genius - pure millennial-marketing gold for the White House ever since his mother first became President of the United States. There's only one problem. When the tabloids get hold of a photo involving an altercation between Alex and Prince Henry, U.S./British relations take a turn for the worse. He 了解更多
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作者 Kaitlyn Hill
Rival interns with sizzling chemistry in and out of the kitchen? That’s a recipe for love. “Sweet and satisfying!”—Jenna Evans Welch, New York Times bestselling author of Love & Gelato This summer, Reese Camden is trading sweet tea and Southern hospitality for cold brew and crisp coastal air. She’s landed her dream marketing internship at Friends of Flavor, a wildly popular cooking channel in Seattle. The only problem? Benny Beneventi, the relentlessly charming, bac 了解更多
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作者 Georgette C. Beatty
All the essential information in one place Starting a Business All-in-One For Dummies, 3rd Edition is a treasure trove of useful information for new and would-be business owners. With content compiled from over ten best-selling For Dummies books, this guide will help with every part of starting your own business-from legal considerations to business plans, bookkeeping, and beyond. Whether you want to open a franchise, turn your crafting hobby into a money-maker, or kick off t 了解更多
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作者 KENNY G
Since releasing his self-titled debut in 1982, Kenny G has become the top instrumental musician of the modern era and one of the best-selling artists of all time, with global sales totaling more than 75M records. His first new album in 6 years, New Standards, features 11 original compositions inspired by the jazz ballads of the `50s and `60s. These new `standards' capture the sophistication, style and romance of this amazing time period in jazz and combine it with Kenny G's s 了解更多
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作者 Diamond
原价 RM 153.35

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作者 Martina Lauchengco
Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company. The best products can still lose in the marketplace. Why? They are beaten by products with stronger product marketing. Good product marketing is the difference between "also-ran" products ver 了解更多
原价 RM 121.28

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作者 Alon Alroy
Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they've gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization's return on events. Event Success will help you unlock the full potential of your events 了解更多
原价 RM 107.78

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作者 Anthony Iannarino
Accelerate your sales career with this how-to book from an expert in sales In Elite Sales Strategies, expert sales leader Anthony Iannarino offers his philosophy about becoming a commercial success. This guidebook provides unique insights into how to approach every sale by serving your clients from a position of authority and expertise. As Iannarino himself notes, this technique speaks to an ethical obligation towards your client, combining ethics and tactics to help place y 了解更多
原价 RM 98.78

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作者 Robert Chen
Build your book of business and sell more services with this expert guide for knowledge professionals How do rainmakers consistently and continuously sell their ideas and grow their client base? What is the secret to their ongoing success? Whether they are in accounting, consulting, investment banking, law, or any other type of professional service, it's not just their knowledge, experience, and unique services that set them apart. They succeed by adopting the mindset, maste 了解更多
原价 RM 98.78

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作者 Richard Lees
Understand what's required to deliver top-of-the-line customer experiences As organizations around the world do their best to deliver meaningful, effective, and efficient customer experiences, many are encountering difficulty translating their actions into progress. These businesses find that, despite a plethora of initiatives, programs, and plans, inclusive and excellent customer service remains stubbornly out of reach. In Shift: Transform Motion into Progress in Business, 了解更多
原价 RM 123.75

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作者 Tobias Beck
Develop Better Communication Techniques for Successful Relationships "Insightful, funny at times, and creative, this book is a must-read for anyone who wants to live their best life..." Scott Miller, Wall Street Journal bestselling author and former Chief Marketing Officer at FranklinCovey We are all connected with more people than ever before. Without guidance, it can be easy to get burdened by a bad relationship. In the follow-up to his international best seller Unbox You 了解更多
原价 RM 79.95

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作者 Jeff Walker
The only guide you'll ever need to achieve online marketing success. With new chapters offering fresh information, you'll find all the insider tips in one place. Praise for Jeff's previous edition: 'This book is invaluable, and Jeff is the modern marketing savant the world has been waiting for.' - Brendon Burchard, #1 New York Times bestselling author In Launch 2.0, Jeff brings his definitive guide up to date with the latest developments and hot topics in the rapidly changi 了解更多
原价 RM 159.90

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作者 Pamela Slim
Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of view Do you think you know your ideal customer? Think again. Many businesses create an ideal consumer profile-aiming all their sales and marketing efforts towards this single type of person-and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker and author Pamela Slim has helped thousands 了解更多
原价 RM 80.00

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作者 Andres Lares
Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: Original research and scientific studies shedding light on the human de 了解更多
原价 RM 89.78

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作者 Ben M. Bensaou , With  Karl Weber
Drive and leverage continuous innovation to meet the challenges of digital disruption, changing markets, evolving customer needs, and increasingly fierce competition A major question on the mind of every business leader today is: What can I do to create extra value for my company and the customers we serve? Built to Innovate takes you through the process of answering this critical question and executing it with skill and precision. It explores the nine essential practices o 了解更多
原价 RM 92.00

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作者 John Tierney & Roy F Baumeister
The most important book at the borderland of psychology and politics that I have ever read.--Martin E. P. Seligman, Zellerbach Family Professor of Psychology at that University of Pennsylvania and author of Learned Optimism Why are we devastated by a word of criticism even when it's mixed with lavish praise? Because our brains are wired to focus on the bad. This negativity effect explains things great and small: why countries blunder into disastrous wars, why couples divorce, 了解更多
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作者 馬修·史威茲
無限媒體時代,訊息多到爆,企業如何突圍以觸及顧客? 傳統行銷已死,演算法當道,讓消費者買單的關鍵為何? 體驗取代內容,什麼才是推動顧客旅程不斷前進的關鍵? 答案正是:場景行銷   我們正處於一場大規模的媒體革命中。消費者與電子裝置創造出來的媒體雜訊鋪天蓋地,傳統行銷模式逐一失靈。在這個全新的「無限媒體」環境中,廣告宣傳 了解更多
原价 RM 64.70

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作者 Donald Miller
Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they're doing. It's hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street 了解更多
原价 RM 108.50

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作者 Karen Mangia
What would happen to your team, and your organization, if everyone knew how to change the game - and make success a daily occurrence? Companies and individuals are looking for more freedom: personal freedom, creative freedom, and freedom to rethink what work really means. From dealing with COVID-19, facing diversity issues, battling burnout, zoom fatigue and more, organizations are stretched thin and must find a way to help their employees find balance and freedom in order t 了解更多
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作者 Alex Goldfayn
Unlock the power of a simple phone call to boost your sales. 了解更多
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作者 Philip Kotler
In Marketing 5.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technology to address customers’ needs and make a difference in the world. In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that hav 了解更多
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作者 Buster Benson
This is a life-changing book. Read it three times and then give a copy to anyone you care about. It will make things better' - Seth Godin, author of This Is Marketing Why Are We Yelling? is Buster Benson's essential guide to having more honest and constructive arguments. Have you ever walked away from an argument and suddenly thought of all the brilliant things you wish you'd said? Do you avoid certain family members and colleagues because of bitter, festering tension that 了解更多
原价 RM 72.90

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作者 高端訓
慶祝《大數據預測行銷》榮獲109年金書獎 暢銷增訂版特別增加2021最新行銷趨勢--MarTech   疫情過後,全球企業面臨全面數位轉型,想推動行銷及業務轉型,必讀本書三大重點:   品牌轉型、大數據科學、MarTech行銷科技,熟知這三點,定能成為企業數位轉型的先鋒。   MarTech (Marketing Technology) 是達成行銷目標的科技工具或軟體。本質上是行銷科 了解更多
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