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作者 Chip Heath & Karla Starr
How many hours' worth of songs are on your Spotify Wrapped this year? How much is your commute time really worth? How do you work out how likely you are to get Covid based on the official statistics? How do your viewing hours track against the most popular shows on Netflix? Whether you're interested in global problems like climate change, and understanding that the Australian wildfires destroyed an area twice the size of Portugal, or just grasping how few people have washed t 了解更多
原价 RM 86.95

现售 RM 86.95 (-0%)

会员 RM 86.95 (-0%)

作者 奇普·希思 , 丹·希思
生活中的許多關鍵時刻都是偶然發生的, 但我們更可以主動創造更多有意義又難忘的時刻!   ★《紐約時報》、《華爾街日報》暢銷書作家希思兄弟,最令人期待的新作!   ★ 繼暢銷書《創意黏力學》、《改變,好容易》及《零偏見決斷法》後,再創另一高峰之作!   一位被宣判只剩3個月可活的癌症患者,如何能從容與親友告別,並將大限將至視為 了解更多
原价 RM 58.50

现售 RM 58.50 (-0%)

会员 RM 58.50 (-0%)

作者 Chip Heath , Dan Heath
In this latest New York Times bestseller by the authors of Switch and Made to Stick, Chip and Dan Heath explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our own life and work. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients? What if you had 了解更多
原价 RM 59.95

现售 RM 59.95 (-0%)

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作者 奇普·希思 , 丹·希思
什么是行为设计? 斯坦福大学教授B. J. 福格提出的前沿心理学理论,创业圈、投资圈人士纷纷推崇,福格的多位学生更是用这套理念自主创业,成为了百万富翁。 行为设计基于对人类思维习惯的研究,间接地设计干扰,影响行为和决策。习惯改变、用户体验、广告创意、产品设计、员工管理……都离不开设计。 如何设计轻松而高效的改变? 《零成本改变》基 了解更多
原价 RM 68.00

现售 RM 68.00 (-0%)

会员 RM 68.00 (-0%)

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